Powering the Future of Public Golf — at DDA Golf Course, Dwarka
Background
The Delhi Development Authority is launching one of India’s most anticipated public golf ventures — DDA Golf Course, Dwarka — a premium facility set across lush greens with modern infrastructure. While the full course is scheduled to open in September 2025, the driving range is already operational, attracting early interest from recreational golfers and future members.
To lay a robust digital foundation for this facility, DDA partnered with Goldfish Technologies, India’s leading golf course management platform, to ensure best-in-class technology and golfer experience from day one.
DDA Golf Course, Dwarka
Public Golf Course
Dec 2024 – Ongoing
Go-Live: September 2025 (Full Course), Driving Range Operational (Now)
Services
TIM 2.0 | Real-Time Tee Time Inventory Management
Website Hosting, Development & Cloud Infrastructure
Driving Range Operations
Full Golf Course Technology Integration
Mobile App Development
Digital Marketing & SEO
MIS Dashboard & Analytics
Challenges
The Delhi Development Authority is launching one of India’s most anticipated public golf ventures — DDA Golf Course, Dwarka — a premium facility set across lush greens with modern infrastructure.
The DDA Golf Course Dwarka needed:
A real-time, flexible tee-time inventory management system.
An intuitive online booking portal.
Technology infrastructure to support future membership plans, POS transactions, tournament integration, and mobile engagement.
A mobile-first website and app to serve the growing digital golfing community.
Driving range integration even before full course operations.
Transparent and reliable data, billing, and reconciliation systems for DDA compliance.
Overview of Problems
Before Goldfish Technologies stepped in, Qutab Golf Course faced a mix of operational bottlenecks and outdated infrastructure. Tee-time bookings were handled manually, member communication was inconsistent, tournament hosting lacked structure, and the absence of real-time data made management reactive rather than proactive. Additionally, there was little to no digital marketing presence, meaning Qutab struggled to reach and retain the modern golfer—especially younger, tech-savvy players seeking seamless digital interactions.
Solutions Provided
Tee-Time Booking & Real-Time Inventory Management (TIM 2.0)
Problem: Manual booking and check-in processes caused delays, booking overlaps, and poor golfer experience.
Solution: Implemented TIM 2.0—a cloud-based, real-time inventory management system with POS integration, guest/member billing, tournament scheduling, and starter tab access.
Mobile App for Members and Pay-and-Play Golfers
Problem: No streamlined mobile platform for easy bookings, payments, or tournament tracking.
Solution: Developed Android and iOS apps with one-click tee-time bookings, subscription payment options, and real-time tournament leaderboard access.
Digital Foundation & Website Launch
Problem: Lack of a centralized, mobile-friendly digital platform for golfers to access course information and services.
Solution: Designed and launched www.dwarkagolfcourse.in—a fully secure, responsive website with integrated booking features.
Communication & Marketing Support
Problem: Low digital outreach and poor tournament participation due to limited marketing touchpoints.
Solution: Delivered ongoing SEO/SMO campaigns, monthly social media content, and golfer notifications via WhatsApp, SMS, and email.
Dedicated On-Ground & Technical Support
Problem: Staff needed hands-on training; golfers required real-time help for digital systems.
Solution: Deployed trained concierge staff to manage daily operations and assist golfers; ongoing training for in-house staff. SLAs ensured service quality.
Key Results
Increase in Bookings
30% growth in online bookings within the first quarter of implementation.
Improved Customer Retention
25% increase in repeat customer bookings, thanks to the concierge service and personalized experiences.
Boosted Revenue Streams
20% reduction in administrative costs, allowing staff to focus on improving the customer experience.
Enhanced Marketing Impact
50% increase in organic web traffic and a 60% boost in social media engagement, expanding the course’s digital presence.
Operational Intelligence
Real-time dashboards and MIS reports allowed management to make faster, data-backed decisions.
Results
| Metric | Before | After |
|---|---|---|
| Online Bookings | Low/Manual | +30% in Q1 |
| Mobile Engagement | Minimal | +40% |
| Booking Errors | Frequent | -50% |
| Social Media Engagement | Low | +60% |
| Customer Satisfaction | 3.2 ★ | 4.8 ★ |
| Operational Reconciliation | Slow | +20% faster |
The team at Goldfish understands the golf industry like no other. Their tailored solutions have driven remarkable improvements in our club’s performance.
Sanjay Sharma
Looking Ahead
As India’s golf ecosystem grows, public courses with private-grade technology will be essential to expanding access. Goldfish Technologies is proud to be part of that journey — and to power DDA Golf Course Dwarka from first drive to full swing.